Adidas sees Germany’s Speed Factory plant as the use of revolutionary manufacturing technology to provide consumers with a high-tech experience. It also plans to open a second Speed Factory in the United States this year. The two Speed Factory plants are expected to have an annual capacity of 1 million pairs.
In addition, Adidas is also developing in the retail store to produce custom shoes equipment. Adidas technical innovation head Gerd Manz (Gerd Manz) said Adidas currently more than 74% of sales from within a year to launch new products, this proportion will continue to grow, custom personalized goods will become the mainstream of the future.
In recent years, including Adidas, Nike, New Balance, including a number of brands have launched a customized service. And individual demand will greatly reduce the production of each inventory unit (SKU), the traditional labor-intensive factories difficult to adapt to this rapidly changing market demand.
I-Generator, a consultant who has served Adidas and Nike’s business consulting firm, said: “In the past the footwear industry was labor-intensive, and that every shoe had several parts that needed to be sewn manually. , Will be the ultimate goal of the footwear industry.
Much higher than China’s labor productivity, but also for Adidas capacity to provide the conditions for migration. According to a report released by the Oxford Economic Research Institute in early 2016, if the US labor cost index is 100, China is up to 96. Although the US pay is much higher than China, but the output of American workers is also much higher than the Chinese workers. The report shows that US employees’ single-product output reached 140 in 2016, compared to a single employee’s output index of less than 20 in China.
Therefore, the choice of the transfer of production capacity from China is increasing. Adidas old rival Nike as early as 2009 to close the Jiangsu Taicang factory – its only factory in China. Production line of the large migration is not only occurred in the sporting goods industry, Zara, H & M and other global clothing retail giant also began to gradually build a production base in Southeast Asia.
AirMax1MASTER collection of classic elements.
To celebrate the 30th anniversary of the birth of AirMax1, Nike will be March 26 as “AirMaxDay”, and this month released a series of commemorative shoes, which commemorates the strongest is AIRMAX1MASTER, this special shoes brought together AIRMAX1 generation Type of classic elements, such as leopard print, burst crack printing, red / blue turn fur design. In addition, March 11 in the official website of the black code is available in short supply, and AIRMAX1MASTER white models are limited to 50 pairs.
In its latest release of the 2017 spring and summer series, the use of very light fiber fabric, cut the design reference Hanbok, color is from the ancient Korean architectural color.
March 18, March 18 to March 11 at the “Design Shanghai” exhibition, limited design museum in the most eye-catching Louis Vuitton was undoubtedly the ObjetsNomades travel home series.
September 15, 1985, Nike sold AirJordan series of the first shoes, soon sold out in the market.
Since then, almost every year AirJordan series will launch the new, has now launched the thirtieth generation of AIRJORDANXXX, this shoe will burst cracks and carbon fiber fusion, high-performance material uppers include weaving, knitting and 3D printing technology.
In 1987, AirMax series of running shoes to become the most ingenious series of Nike.
Nemal after last year’s return to the Mercurial series Nike plans to launch its exclusive boots with the exposure, but then broke the high-end version of the spy photos. Today, high-end assassin 11 spy photos come!
Shoes with a more bright light blue, white, fluorescent yellow for the color, looks very Brazilian flavor, the upper pattern of the details of the Brazilian national team and the club is also related to the career. But with other players exclusive signature boots, this time Nemal’s new exclusive assassin on behalf of the 11 and his personal Logo, but more like a pair of special significance with the exclusive color. This approach makes even if you are not Nemal fans, but also because of the special design of shoes and it will be in the bag.
PUMA new shoes PUMA One all kinds of spy photos and real shot has long been out before, on this pair is about to replace PUMA evoTOUCH and evoSPEED series of soccer shoes new boots we have to understand, natural leather material, knitted socks Type boots, the new design of the big bottom, PUMA One looks both take into account evoTOUCH touch but also to meet the speed of evoSPEED, named One, is it to the meaning of the two together?
Black silver color will be PUMA One’s second color, it is not clear whether it will be as a subsidiary color with the first white and black with the launch, but we can still see from the spy photos, it is still used natural leather Material splicing artificial superfine. Then the pure man-made material PUMA One will not be sold? At present, in addition to the silver pair of special edition, has not seen the commercially available man-made material PUMA One spy photos, with the evoPOWER Vigor 1 leather version of the same sale?
New Neumer exclusive Mercurial boots are expected to be launched in August this year, when there will be Mercurial Superfly V, Vapor XI has been launched FootballX series boots. Of course, will choose less low assists 11 generations.
By surprise, originally thought it would be on March 26 before the official launch of the Nike Revolution Pack and small market Heritage Pack officially released this afternoon, like the small partners can now buy it!
As part of the Nike Air Max Day event, nike air max running shoes cheap also launched a classic Air Max running shoes for the design inspiration of the shoes, and not only we are familiar with the Heritage football soccer shoe suit, Nike also launched this year limited edition football Shoe set.
Mercurial, Magista, Hypervenom and Tiempo series put the classic Air Max color.
Mercurial Superfly IV and MercurialX Proximo II corresponds to the Air Max 90 two first color;
Magista Obra II and MagistaX Proximo II corresponds to the Air Max 97 starting color;
Tiempo Legend VI and TiempoX Proximo are selected Air Max 1 white and white blue two first color;
Finally, Hypervenom Phantom II DF and HypervenomX Proximo II corresponds to the Air Max 95 first color.
Small version of both the IC at the end of the game, but also with the more suitable for the Chinese people grassland TF outsole, but the relative limited field football shoe suit is more limited, only the flagship FG version of the sale.
Ahead of the release of the listing, small partners do not intend to play with a pair of their own cheap shoes nike air max with it?